Amexcid as Implementer of Mexico’s Soft Power

Main Article Content

Rebecka Villanueva Ulfgard

Abstract

The article reflects on the role of the Mexican Agency for International Development Cooperation (Amexcid) in Mexico’s international development cooperation (CID) in constructing a new kind of soft power suited for the country, supported by a public diplomacy communication strategy for that soft power. However, taking it to a higher level requires a more inclusive vision that seeks to involve the private sector and civil society on a broader scale.

Article Details

How to Cite
Villanueva Ulfgard, Rebecka. 2022. “Amexcid As Implementer of Mexico’s Soft Power”. Revista Mexicana De Política Exterior, no. 111 (March):65-84. https://revistadigital.sre.gob.mx/index.php/rmpe/article/view/279.
Section
Articles

Most read articles by the same author(s)